Basics of Customer Retention
May 19, 2020 @ 9:00 am - 10:00 am PDT
Join our GroYourBiz Webinar Series for an informational webinar to learn more about the Basics of Customer Retention.
What You Will Learn:
Customer retention refers to the activities and actions companies and organisations take to reduce the number of customer defections. The goal of customer retention programs is to help companies retain as many customers as possible, often through customer loyalty and brand loyalty initiatives. This can be tricky in the best of times.
At this time, when cashflow is a concern for all of us, including many of our customers, we must think a bit different about customer retention.
- What programs and initiatives can you launch to support your customer community?
In this webinar, Ugenie experts and community leaders will share their tips and strategies to retain customers in a crisis.
About Susan Kabani
Susan Kabani is the founder and CEO of Ugenie, which provides organisations with tailored digital platforms to more effectively engage their membership (i.e. a brand’s private and curated LinkedIn). Ugenie focuses on small to medium sized organisations that have an existing membership or customer base to which they deliver regular content. The platform also enables the organisation to build a stronger community in private and customized digital space, which is extremely vital during lock-down.