Education

What is Localization and Why You Need It to GroYourBiz

By |2020-09-21T13:12:00-07:00September 21st, 2020|

Have you ever experienced that slight panicky feeling when traveling? For example, trying to decipher the menu in that off-the-beaten-path diner in Thailand? Or staring blankly at a Greek police officer who is trying to give you directions, but you have no clue what he or she is saying? This panicky feeling is only logical, because everyone wants to understand what they are eating, buying, renting, signing or being told.

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