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Most business owners struggle with their Value Proposition and have immense difficulty with differentiating their offer in a way that feels both authentic and accurate. We live in a business climate where competition is ever increasing, commoditization of our offer is becoming the norm, and consumers are increasingly skeptical. This environment requires a different approach to building value, and it is essential that the entrepreneur have not only clarity and confidence in their offer, but also express an inspired vision of a better world. In this session, Canada’s first Differentiation Coach — a Master Certified Coach and ICF Coaching Impact award recipient — will help conference delegates understand how they can improve their business performance by: • Injecting the one over-looked and essential ingredient into their Value Proposition • Leveraging a proven framework to create a sustainable, differentiated offer • Understanding how to take their business from success to significance. -
Marty Britton Job candidates LIE! You need to know the REAL candidate. Know what to look for to ensure you are hiring who you think you are hiring. The first pre-employment screening company in Canada, with over 45 years in business is pleased to share useful tips on finding the right job candidate. Angela Heit You spent a lot of time and money hiring your perfect employee, now set them up for success and reap the rewards of your investment. In this session you’ll learn: 1) A simple process to increase your employee’s productivity faster by capitalizing on your new employees excitement for their new job; 2) The power of positive feedback to exponentially increase your ROI on your employees; 3) How to avoid the 3 most common People Management Mistakes that cost business owners time, money and frustration; 4) The secret to increasing your day-to-day happiness while running your business. -
Businesses are facing a crisis of accountability in the workplace. This crisis stifles collaboration, disrupts creativity and impairs leadership capabilities. Lack of accountability creates environments where teamwork is challenging, transparency is opaque, trust is low and self-preservation is the focus. In this session, participants will discover the causes of low accountability. We will also explore common behaviors of low accountability in the workplace. Participants will gain a greater understanding of low vs. high accountability impacts on their work, their teams and their company culture. Participants will gain insights and techniques to address and improve their own accountability. Leaders will obtain strategies to positively leverage their influence and accountability to help their team members boost their accountability. -
Within our global community, diversity can increase creativity and productivity, yet it can also increase misunderstandings, conflict and stress. Know how to navigate through that with the impactful awareness of specific communication strategies that will instantly reduce conflict and stress. There has never been a great leader who wasn’t a great communicator especially during crisis, rapid growth and change. When the pressure is high and the moment is brief, what you do and say in that defining moment matters. Fact, all of us are difficult under stress. While stressed we may be temporarily compromised from our ability to think as effectively. Just like a legal document is null and void if signed under stress or duress…this session is about how to tap into your intelligence to master the moment. Feel confident in communicating through stressful situations. Know how to create the calm and respectful environment you need and how to keep it that way. Understand the impact and game changer of Verbal, Vocal, and Visual in communication. -
Are you an entrepreneur and have run your business for at least a year? Have you ever thought about franchising your business into a national brand? Is this the right growth strategy for you? In this expert workshop session, you will learn: • Why franchising is the growth strategy for entrepreneurs, especially during a global pandemic • The reasons for and benefits of franchising your business • Understanding if your business is “franchise-able” -
Ways to Leverage Global Innovation to Grow Your Business. Gain tips from Canadian, African, European, and U.S. trade experts from Organization of Women in International Trade (OWIT) on how to grow your service business internationally -
“Get Your Brāv On! Learn how to build a braver mindset & what it takes to make it happen.” If you were even braver, what would you do that you’re not already doing? Who would you be that you’re not already being? Sometimes it’s not about learning new skills or taking on more courses. Sometimes it’s about stepping up, standing out, and choosing to be brave. After conducting significant research at The Brāv Institute, women at all stages and levels of experience are ready to be braver… whether in their work, their relationships, or their life.